If 2023 was the year everyone started experimenting with AI, and 2024 was the year it went mainstream, then 2025 is the year brands will...

When I go to weekend barbecues, I struggle when people ask, "So, what do you do?" I usually respond, "I work with AI" — but that's about...

AI has moved from the fringe to the front line. Whether it's a chatbot handling basic queries, tools writing content, or systems guiding...

Bankwest Case Study: Revamping the Bee Bot Project Overview The previous Bankwest bot faced several challenges: poor containment, weak...

Project:  ANZ Bank Contact Centre Audit Client:  ANZ Bank Overview: In May, I conducted a comprehensive site audit at the ANZ Bank...

Project: ANZ Bank ANZ Bank is one of the largest financial institutions in Australia, providing a wide range of banking and financial...

Project: Melbourne Cricket Club (MCC) Generative AI 'Autopilot' Member Services Chatbot Client: Melbourne Cricket Club (MCC) The...

Client:  Australia Post Challenge:  Low CSAT and poor user experience in the ‘Missing parcel’ digital process Problem Overview: Australia...

Project:  Arlo the Virtual Koala Client:  NRMA Insurance Overview: Arlo the Virtual Koala was a charismatic chatbot designed to drive...

Client:  Civil Aviation Safety Authority (CASA) Problem: CASA needed an effective way to educate the public on safe drone usage and...

Ben enhanced the Ceba chatbot for CommBank by developing a unique tagging system and custom dashboards. This led to a 12% increase in contai